• Citywide Advertising: Union Station

    General Product Information


    PRODUCT CHANNELS

    $81,945.00 – $243,680.00

    Activate your brand at Union Station, one of the nation’s busiest stations and the premier promotional venue in the nation’s capital. Union Station offers a variety of promotional and marketing opportunities available to meet your specific marketing goals and objectives.

    SKU: 24-ACR-1-O-019

    Product Details

    Opportunity Includes

    Selection of highly-visible print and digital opportunities

    Deadlines

    September 18, 2024
    Ad Space/Prototype Due (Overhead Banners)

    October 2, 2024
    Ad Materials Due (Overhead Banners)

    October 2, 2024
    Ad Space/Prototype Due (Digital Opportunities)

    October 16, 2024
    Ad Materials Due (Digital Opportunities)

    Payment Due

    Prepayment is required to secure the tactic with the vendor.

    Campaign Period

    November 11–24, 2024 (2 weeks)

    Advertising Specifications and Rates

    Advertising Specification

    Advertising Rate

    Digital Dios

    • Quantity: package of 6 digital LCD digital dioramas
    • Specifications: 5’ 8.5” H x 6’ 8.5” W
    • Digital: 10-second spot on 100-second loop

    $111,745

    Digital Directories

    • Quantity: package of 26 touchscreen displays
    • Physical Specifications: 65” diagonal
    • Digital: 10-second spot on 100-second loop

    $81,945

    Digital Saturation

    • Quantity: package of 38 various digital signs
    • Specifications: provided upon space commitment
    • Digital: 10-second spot on 100-second loop

    $243,680

    Communication Corridor Digital

    • Quantity: package of 5 various digital signs
    • Specifications: provided upon space commitment
    • Digital: 10-second spot on 100-second loop

    $126,645

    Overhead Banners

    • Quantity: package of 6 high-impact hanging banners
    • Specifications: Live: 17’ H x 7’ W | Finished: 17’2” H x 7’2” W

    $111,210

    Prototype Submission

    Submit prototypes through the TriStar ad portal. Instructions will be provided by Meghan Kraft, [email protected].

    Out-of-Home Guidelines

    • Opportunities require prepayment.
    • Exhibitors who wish to advertise outside of the convention center proper or at the host city airport(s) are required to use the services of ACR’s official supplier, TriStar Event Media, for citywide marketing, which may include but is not limited to airport advertising, wall spaces, transit advertising, billboards, taxi, and van wraps. Guerilla marketing including Segways, brand activation, or other viral tactics are strictly prohibited. All advertising materials are subject to the College’s review and approval.
    • Exhibiting companies that do not abide by ACR’s out-of-home guidelines will be penalized in accordance with the “Enforcement of Rules and Regulations Policy” as stated on the exhibitor application.
    • Out-of-home marketing opportunities are subject to availability at time of reservation and may not be exclusive to one supporter.
    • All citywide marketing creatives are subject to ACR and Vendor approval. In the event a creative is not approved, the advertiser will be given the opportunity to submit a new creative. There will be no refunds given for non-approved campaigns. 
    • Out-of-home marketing is subject to the terms and conditions set forth in the ACR advertising guidelines, found in the Exhibitor Prospectus Rules and Regulations as well as the exhibitor contracts. 
    • Exhibiting companies will receive first right of refusal for any opportunity or comparable tactic in the following meeting year.
    • For opportunities not listed, contact TriStar.

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