• Programmatic Digital Out-of-Home

    General Product Information


    PRODUCT CHANNELS

    $32,500.00$65,000.00

    Discover the benefits of true precision with Programmatic Digital Out-of-Home (DOOH) advertising! Data-driven digital ad placements are curated based on predetermined dates surrounding the event. We optimize them for where the audience is most likely to see messaging around the convention center, key hotels, and throughout the host city during different times of the day. This dynamic strategy ensures the best possible brand visibility and ROI.

    SKU: 25-DDW-1-AM-O-009

    Product Details

    Targeting Includes

    • 2 mile radius around the San Diego Convention Center
    • 2 mile radius around the San Diego International airport

    Venue List (Channels)

    • Outdoor/Bus Shelters
    • Transit/Taxi and Rideshare Top
    • Outdoor/Urban Panels
    • Transit/Airports

    Deadlines

    March 19, 2025
    Ad Space/Prototype
    March 26, 2025
    Ad Materials Due

    Prepayment is required.

    Campaign Period

    April 27–May 10, 2025

    Advertising Rates

    Advertising Packages

    Rate

    Basic

    • Up to 454,545 estimated impressions.

    $32,500

    Premium

    • Up to 681,818 estimated impressions.

    $48,750

    Elite

    • Up to 909,091 estimated impressions.

    $65,000

    Pairing Packages

    If a larger package is desired, you can pair packages. For instance, you could purchase both a Basic and Premium package for an estimated 1,136,363 impressions for $78,125!

    Programmatic Special Notes

    • Screen inventory presented is subject to availability and media owner creative approval.
    • Pricing is based on available inventory and will be confirmed at point of sale.
    • Screen count and venues are all possible locations where ads can run based on campaign targeting.
    • Impressions are estimated and not guaranteed.

    Special Notes

    • All opportunities outside of the convention center must have mention of Digestive Disease Week® (or DDW®). For additional Advertising Guidelines and for instructions on use of DDW’s name or acronym, view the Terms & Conditions.
    • Prepayment is required.
    • Advertising rate is subject to change and will be confirmed at time of inquiry or purchase.
    • Late fees will apply for creatives arriving after the specified material due date.
    • TriStar is the exclusive partner through which DDW exhibitors and non-exhibitor industry supporters have the opportunity to book out-of-home marketing and/or hotel branding opportunities. All tactics must be vetted and secured through TriStar.
    • Out-of-home marketing and/or hotel branding opportunities are subject to availability at time of reservation.
    • Opportunities may not be exclusive to one advertiser.
    • Out-of-home marketing and/or hotel branding is subject to the terms and conditions set forth by DDW.
    • All out-of-home marketing and/or hotel branding opportunities are subject to DDW and vendor approval. In the event a creative is not approved, the advertiser will be given the opportunity to submit a new creative. There will be no refunds given for non-approved campaigns.
    • Signature confirmation is required to confirm space reservation, in conjunction with a purchase order/insertion order, if applicable.
    • TriStar will not be held liable for any damage that occurs to tactics located in public spaces, including clings, citywide advertising, and airport advertising. TriStar will not provide refunds or discounts on such tactics.

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