Registration Marketing Campaign
General Product Information
$28,000.00 – $30,000.00Receive early and elite exposure for your ad campaign while promoting directly to prospective conference attendees and early-bird registrants. This pre-conference campaign utilizes cross-channel attribution to maximize impressions for your corporate, product, or event promotions with visibility on ATSConferenceNews.org and all three registration-driving emails.
Product Details
2023 Website Metrics
December 12, 2022 – March 3, 2023Views12,4000+69% increaseSessions9,780+155% increaseNew Users6,940+177% increase
2023 Email Metrics
Emails Delivered55,660+——Open Rate65.3%Industry benchmark is 30.9%CTR5.1%Industry benchmark is 1.7%CTOR11.2%Industry benchmark is 6.5%
Opportunity Includes:
- An exclusive ad on ATSConferenceNews.org
- An Email Banner (A, B, or C position) on all 3 registration emails
Deadlines
December 13, 2023Ad Space/Payment DueDecember 20, 2023Ad Materials Due
Campaign Period
Ads will be posted approximately January 16, 2024, and will run until March 4, 2024, unless otherwise indicated by the advertiser.
Email Distribution Dates
January 19, 2024February 2, 2024February 23, 2024
Email Audience
Approximately 17,000 ATS members and prospects
Targeted Traffic Drivers
- Association delivered emails
- Event and association website links and call-to-action graphics
- Social Media Posts
Advertising Packages & Rates
Opportunity
Rate
Package A
- Exclusive Leaderboard on ATSConferenceNews.org
- Email Banner A on all 3 registration emails
$30,000
Package B
- Exclusive Docked Bottom Banner on ATSConferenceNews.org
- Email Banner B on all 3 registration emails
$29,000
Package C
- Exclusive Top Banner Ad on ATSConferenceNews.org
- Email Banner C on all 3 registration emails
$28,000
Special Notes
- Ad creatives, tags, or URLs changing out will incur additional fees. Contact your TriStar Media Strategist to discuss scope of work and associated costs.
- See Terms and Conditions for information regarding TriStar’s policy on third-party ad tag requirements.
Explore More Products
To reserve advertising space and learn more about this year’s product offerings, contact
Nan Blunk
Senior Media Strategist
[email protected]
913.491.4200 ext. 457
For advertising specifications and
material submissions:
Cyndy Galate
Senior Project Manager
[email protected]
913.491.4200 ext. 455
Becca Price
Digital Ad Operations Manager
[email protected]
913.491.4200 ext. 219
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