Citywide Advertising: Lincoln Network
General Product Information
Product Details
Opportunity Includes
- Influencer Network: Targeting audiences in the key areas of DC; Capitol Hill, China Town, Dupont Circle, Downtown, Navy Yard and more. This network is great for reaching key business decision makers, high end travel influencers, luxury shoppers, High HHI among others.
- Hip & Trendy Digital Transit Shelter Network: Targeting audiences in The District’s most popular, shopping, dining, and entertainment neighborhoods, including K-Street, Chinatown, The White House, Dupont Circle and more.
Deadlines
September 11, 2024Ad Space/Prototype DueOctober 2, 2024Ad Materials Due
Payment Due
Prepayment is required to secure the tactic with the vendor.
Campaign Period
November 11–24, 2024 (2 weeks); 12 a.m.–11:59 p.m. daily
Advertising Specifications and Rates
Advertising Specification
Advertising Rate
Influencer Network
- Quantity: package of 45 transit shelter digital screens (33 inside screens and 12 outside screens)
- Digital: 8 second spot on a 64 second ad loop
- Specifications: 53” W x 76” H
- Pixel Size: 1080 px W x 1920 px H
$111,375
Hip & Trendy Network
- Quantity: package of 15 transit shelter digital screens (inside)
- Digital: 8 second spot on a 64 second ad loop
- Specifications: 53” W x 76” H
- Pixel Size: 1080 px W x 1920 px H
$39,600
Prototype Submission
Submit prototypes through the TriStar ad portal. Instructions will be provided by Meghan Kraft, [email protected].
Don’t Delay – Limited Inventory!
Contact your TriStar Media Strategist to secure a spot today.
Out-of-Home Guidelines
- Opportunities require prepayment.
- Exhibitors who wish to advertise outside of the convention center proper or at the host city airport(s) are required to use the services of ACR’s official supplier, TriStar Event Media, for citywide marketing, which may include but is not limited to airport advertising, wall spaces, transit advertising, billboards, taxi, and van wraps. Guerilla marketing including Segways, brand activation, or other viral tactics are strictly prohibited. All advertising materials are subject to the College’s review and approval.
- Exhibiting companies that do not abide by ACR’s out-of-home guidelines will be penalized in accordance with the “Enforcement of Rules and Regulations Policy” as stated on the exhibitor application.
- Out-of-home marketing opportunities are subject to availability at time of reservation and may not be exclusive to one supporter.
- All citywide marketing creatives are subject to ACR and Vendor approval. In the event a creative is not approved, the advertiser will be given the opportunity to submit a new creative. There will be no refunds given for non-approved campaigns.
- Out-of-home marketing is subject to the terms and conditions set forth in the ACR advertising guidelines, found in the Exhibitor Prospectus Rules and Regulations as well as the exhibitor contracts.
- Exhibiting companies will receive first right of refusal for any opportunity or comparable tactic in the following meeting year.
- For opportunities not listed, contact TriStar.
Explore More Products
To reserve advertising space and learn more about this year’s product offerings, contact
Hilary Bair
Senior Media Strategist
[email protected]
913.491.4200 ext. 496
For advertising specifications and
material submissions:
Christina Kopina
Vice President of Project Management
[email protected]
913.491.4200 ext. 443
Becca Price
Digital Ad Operations Manager
[email protected]
913.491.4200 ext. 219
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