Citywide Advertising: Digital Displays

Name: Citywide Advertising: Digital Displays
SKU: 24-ACR-1-O-020
Availability: InStock

General Product Information

PRODUCT CHANNELS

Out of Home

$11,850.00 – $34,800.00

Strategically selected for the broadest exposure, these citywide tactics keep your message top-of-mind as attendees explore Washington, DC, during ACR Convergence 2024.

24-ACR-1 Options

Clear

Add to List

SKU: 24-ACR-1-O-020

Product Details

Opportunities Includes

Selection of highly visible digital ad displays throughout Washington, D.C.

Deadlines

October 2, 2024

Ad Space/ Prototype Due

October 23, 2024

Ad Materials Due

Payment Due

Prepayment is required to secure the tactic with the vendor.

Campaign Period

November 11–24, 2024 (2 weeks)

Advertising Specifications and Rates

Advertising Specification

Advertising Rate

Full Motion Digital (WAS-DG-500)

Located in Downtown DC in the Penn Quarter neighborhood at Gallery Place
Quantity: 1 digital display; 3 faces
Specifications: 9’ x 16’ per face
Digital: 15-second rotating ad spot, ad will run 20 times per hour

$34,800

Full Motion Digital (WAS-DG-502)

Located directly outside of the Gallery Place entrance to Capital One Arena at 7th and G Streets
Quantity: 1
Specifications: 17’1” x 13’5”
Digital: 15-second rotating ad spot, ad will run 20 times per hour

$13,500

Full Motion Digital (WAS-DG-503)

Located directly outside of the Gallery Place entrance to Capital One Arena at 7th and G Streets
Quantity: 1
Specifications: 17’1” x 13’5”
Digital: 15-second rotating ad spot, ad will run 20 times per hour

$13,500

Full Motion Digital Rotary (WAS-DG-502/WAS-DG-503)

Located at the primary entrance to Gallery Place, facing north/south on 7th Street and faces traffic heading east on G Street
Quantity: 1 rotary; 2 faces
Specifications: 17’1” x 13’5” per face
Digital: 15-second rotating ad spot, ad will run 20 times per hour
Special Notes: ad will rotate between both digital displays based on availability

$11,850

Full Motion Digital Domination (WAS-DG-502/WAS-DG-503)

Located at the primary entrance to Gallery Place, facing north/south on 7th Street and faces traffic heading east on G Street
Quantity: 1 domination; 2 faces
Specifications: 17’1” x 13’5” per face
Digital: 15-second rotating ad spot, ad will run 20 times per hour
Special Notes: ad will rotate on both digital displays equally

$23,625

Prototype Submission

Submit prototypes through the TriStar ad portal. Instructions will be provided by Meghan Kraft, [email protected].

Out-of-Home Guidelines

Opportunities require prepayment.
Exhibitors who wish to advertise outside of the convention center proper or at the host city airport(s) are required to use the services of ACR’s official supplier, TriStar Event Media, for citywide marketing, which may include but is not limited to airport advertising, wall spaces, transit advertising, billboards, taxi, and van wraps. Guerilla marketing including Segways, brand activation, or other viral tactics are strictly prohibited. All advertising materials are subject to the College’s review and approval.
Exhibiting companies that do not abide by ACR’s out-of-home guidelines will be penalized in accordance with the “Enforcement of Rules and Regulations Policy” as stated on the exhibitor application.
Out-of-home marketing opportunities are subject to availability at time of reservation and may not be exclusive to one supporter.
All citywide marketing creatives are subject to ACR and Vendor approval. In the event a creative is not approved, the advertiser will be given the opportunity to submit a new creative. There will be no refunds given for non-approved campaigns.
Out-of-home marketing is subject to the terms and conditions set forth in the ACR advertising guidelines, found in the Exhibitor Prospectus Rules and Regulations as well as the exhibitor contracts.
Exhibiting companies will receive first right of refusal for any opportunity or comparable tactic in the following meeting year.
For opportunities not listed, contact TriStar.