SABCS Meeting News Special Edition Premiums
General Product Information
Product Details
2022 Special Editions Email Metrics
Emails Delivered66,591—Clicks8,940+—Avg. Open Rate39.2%(Industry Benchmark is 23.7%)Avg. CTR13.6%(Industry Benchmark is 3%)CTOR13.2%—
2022 Special Editions Website Metrics
October 2, 2022 – January 12, 2023Pageviews5,150+—Sessions2,550+—Avg. Session Duration1:59—
2022 Special Edition Nxtbook Metrics
Pageviews22,600+—Visits2,500+—Unique Visitors2,150+—
Opportunity Includes
- An Email Banner Ad (A, B, or C position) in two Special Edition emails
- A rotating Banner Ad displayed with equal SOV in the Top and Bottom positions of the Special Edition landing page
- A Full-page, 4/color run-of-book ad in the print Welcome Edition
- A Full-page, 4/color run-of-book ad in both digital Editions
Distribution Details
Preview Edition
- Digital: Delivered via email on October 26, 2023
Welcome Edition
- Digital: Delivered via email on December 4, 2023
- Print: 5,000 copies inserted into the SABCS Welcome Bag and distributed December 4–5 via handout personnel near registration
Campaign Period
Banner ad will be run on SABCSMeetingNews.org approximately October 26, 2023, and will remain visible until May 31, 2024, unless otherwise indicated by the advertiser.
Email Distribution Dates
October 26, 2023Preview EditionDecember 4, 2023Welcome Edition
Email Audience
30,000+ domestic and international researchers, physicians, and SABCS registrants
Special Notes
- Ad creatives, tags, or URL changing out will incur additional fees. Contact your TriStar Media strategist to discuss scope of work and associated costs.
- Email dates are approximate and subject to change. Advertisers will be notified should a change occur.
- Late fees will apply for creatives arriving after the specified material due date.
Premium Packages & Rates
Ad Units
Price
Package A
- Email Banner A in two Special Edition emails
- A rotating Banner Ad displayed with equal SOV in the top and bottom positions of the Special Edition landing page
- A Full-page, 4/color run-of-book ad in the print Welcome Edition
- A Full-page, 4/color run-of-book ad in the print Welcome Edition
$27,300.00
Package B
- Email Banner B in two Special Edition emails
- A rotating Banner Ad displayed with equal SOV in the top and bottom positions of the Special Edition landing page
- A Full-page, 4/color run-of-book ad in the print Welcome Edition
- A Full-page, 4/color run-of-book ad in the print Welcome Edition
$26,250.00
Package C
- Email Banner C in two Special Edition emails
- A rotating Banner Ad displayed with equal SOV in the top and bottom positions of the Special Edition landing page
- A Full-page, 4/color run-of-book ad in the print Welcome Edition
- A Full-page, 4/color run-of-book ad in both digital Editions
$25,200.00
Explore More Products
To reserve advertising space and learn more about this year’s product offerings, contact
Melanie Holt
Senior Media Strategist
[email protected]
913.491.4200 ext. 487
For advertising specifications and
material submissions:
Cyndy Galate
Senior Project Manager
[email protected]
913.491.4200 ext. 455
Becca Price
Digital Ad Operations Manager
[email protected]
913.491.4200 ext. 219
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