Special Notes, Terms, and Conditions

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GENERAL NOTES

1. All advertisements are subject to advance approval by ASHG.
2. ASHG reserves the right to update the rate card based on project developments.
3. The advertiser and/or its agency (representative) assumes liability for all advertising content published by TriStar Event Media. The advertiser and/or its agency (representative) grants TriStar Event Media the rights and license to use, reproduce, transmit and distribute all creative material supplied by or on behalf of the advertiser.
4. Digital ad units are considered sponsorship advertising. The analytics presented are based on the prior year and may vary annually. With the exception of retargeting campaigns, there are no CPM guarantees provided due to the nature of target audience access. TriStar will not credit the advertiser based on data shortfalls from the analytics presented.
5. TriStar Event Media does not offer any guarantees regarding non-human traffic, which is consistent with industry standards for sponsorship advertising. Spam filtering to remove invalid clicks and impressions is executed via the Google Ad Manager platform; TriStar relies on Google to implement best practices and standards to reduce invalid traffic for quality reporting. 
6. TriStar Event Media does not offer viewability threshold guarantees. Viewability is dependent on device type and ad unit. When developing its advertising inventory, TriStar prioritized placements that provide the strongest ROI and visibility.  
7. Companies selecting retargeting services must comply with all applicable laws, regulations and policies established by the contracted ad exchanges. Creatives will be reviewed for compliance of these requirements. Ads that include sensitive content may be manually reviewed before they can serve. Ad exchanges reserve the right to reject or block submitted content at any time. Some exchanges allow pharmaceutical manufacturers to advertise in select countries only. TriStar recognizes the policies established to maintain a safe and positive experience for users. 
8. Third-party ad tags are not permitted for any Mobile App advertisements.
9. Insertion and purchase orders are subject to all terms and conditions included in the publisher’s rate card. 

NON-EXHIBITOR ADVERTISING

Non-exhibiting companies may participate for a 25% premium fee on a case-by-case basis.

FINANCIAL CONSIDERATIONS

1. Ad agreements are considered firm and non-cancelable upon receipt of any of the following: email confirmation, signed agreement, insertion or purchase order, creative materials, payment. 
2. The advertiser and/or agency (representative), if third party is used, shall be jointly and severally liable for all monies due and payable to TriStar Event Media.
3. No agency commission or cash discounts permitted. Rate card prices are NET.
4. Full payment is due upon space reservation and/or agreement signature for retargeting services, without exception. Full payment is due from the responsible party no later than 30 days after receiving tear sheets or proof of advertisement, when applicable.
5. A minimum $650 late fee will be charged for materials received after the specified due date; late materials for retargeting campaigns may result in an adjustment to the campaign start date. Digital assets received after the extended material deadline may not be included in all scheduled traffic drivers. Inclusion is contingent on the types of creatives, complexity of setup, association approval, etc.
6. Digital ads requiring reformatting/manipulation by TriStar on the advertiser’s behalf will incur a minimum fee of $500, with final cost to be determined by the scope of work. 
7. TriStar will be diligent in providing the highest quality products and services. TriStar will not provide any refunds or discounts on advertisements due to issues beyond the publisher’s control.
8. All invoices are payable in USD and may be paid via check, ACH, credit card or wire transfer. Payments made by credit card will have an additional fee of 3 percent added to the total purchase price. Wire transfers will be subject to a $40 processing fee. These fees cannot be waived. 
9. Invoices that have not been paid within 45 days are deemed past due and may accrue a 3 percent late fee.
10. TriStar reserves the right to contact the agency/representative’s client and association for all outstanding balances if the agency’s account is delinquent. However, no action on the part of TriStar shall relieve the agency of its liability for outstanding amounts due.
11. TriStar reserves the right to prohibit future advertising if an account is past due 90 days. Advertisers/sponsors with delinquent accounts will lose their right of first refusal and their right to be waitlisted for opportunities of interest. 
12. TriStar reserves the right to cancel any publication or service in the event of revenue shortfalls. TriStar shall refund monies paid for participation in the publications or service. TriStar is not obligated to offer or replace the canceled publication or service. 

ASHG 2023 Annual Meeting Mobile App & Add Retargeting Opportunities

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Explore the Power of Digital Marketing 

TriStar has the expertise necessary to amplify your marketing strategy. Call today to see how we can help you reach your target audience and campaign goals!

Hilary Bair
Senior Media Strategist
913-491-4200 ext. 496
[email protected]
BOOK TIME WITH ME NOW

PAYMENT OPTIONS
Payments may be made via check, ACH, wire transfer, or credit card. Payments made by credit card will have an additional fee of 3 percent added to the total purchase price. Wire transfers will be subject to a $40 processing fee. These fees cannot be waived. 

SEND ADVERTISING PAYMENTS TO
Accounts Payable 
TriStar Event Media, LLC
7285 W. 132nd Street, Suite 300
Overland Park, KS 66213

SUBMISSION SPECIFICATIONS

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ACCEPTABLE FILE FORMATS

• JPG, GIF, PNG

UNACCEPTABLE PROGRAMS

• Corel Draw 
• Microsoft Publisher, Powerpoint or Word

SUBMITTING FILES
Contact your TriStar representative for login information and upload instructions.

FOR ADVERTISING MATERIAL RELATED QUESTIONS, CONTACT:

Steve Smyth
Digital Ad Operations Manager 
913-491-4200 ext. 453
[email protected]

THIRD-PARTY AD TAGS

CHANGING OF CREATIVES
Creative changes during the campaign period are not allowed without permission and approval from TriStar and the Association. Non-compliance will result in ads being removed. There will be no financial reimbursement for the campaign period not fulfilled. Approved creative changes may be subject to a change-out fee. 

PERSONALLY IDENTIFIABLE INFORMATION (PII) COLLECTION
No advertising shall include any pixels, tags, or any other type of information collection software code (i.e. any such pixel, tag, code or device commonly referred to as a “Pixel”), nor place any beacons, cookies, or other information collection devices on the browsers of users. Specifically, advertisers may not use such pixels to collect any PII with respect to any user of the site referenced in this rate card. Advertiser will not link any non-PII that is collected to any PII that it may have from any other source. Advertiser will not update any existing profile or create any profile in its database based on any data collected from sites affiliated with the Association referenced in this rate card, or any information derived from the information in the referring URL.

INTERNAL REDIRECT TAGS
Google Ad Manager compatible internal redirect tags are required when submitting third-party ad tags. This applies to website ads only.

For more information, contact Hilary Bair at [email protected] or 913-491-4200 ext. 4964