• Uber In-App Advertising

    General Product Information


    PRODUCT CHANNELS

    $110,000.00

    Take a journey with your audience and increase brand recognition with Uber Rideshare advertising! While you’re capturing travelers’ attention, this innovative platform captures valuable insights to measure your impact. You get 100% share of voice throughout the trip, putting you front and center for strong impressions and conversions.

    1 Available
    SKU: 25-TANDEM-1-AM-O-010

    Product Details

    Fast Facts

    With 100% share of voice during the entire trip, early results show that UBER ride app consumers were exposed to the ad content for approximately 2 minutes, resulting in 2–6x the brand-performance lift compared to other benchmarks.

    Opportunity Includes

    • Visibility within the Uber rideshare app upon dispatch, while the driver is en route, and during the trip for up to 50,000 rides.
    • For additional rides, please contact your Media Strategist to discuss pricing.

    Proof of Play*

    TriStar will provide post-campaign reporting to include: 

    • Completed Trips 
    • Impressions 
    • Clicks 
    • Unique Riders 
    • Average Duration/Time in View
    • Top Destinations

    *Reporting will be provided four weeks post campaign upon receipt from Uber.

    Deadlines

    January 2, 2025
    Ad Space/Prototype Due
    January 8, 2025
    Ad Materials Due

    Campaign Period

    February 10–16, 2025

    Did you know…

    Uber advertisers receive an average of 75,000 MINUTES OF AD EXPOSURE per 50,000 rides?!

    Specifications

    Provided upon space commitment.

    Prototype Submission

    Submit prototypes through the TriStar ad portal. For questions, contact Kendra Gadwood at [email protected].

    Uber Terms & Conditions

    For advertising terms, conditions, and guidelines specific to Uber,

    VIEW HERE

    Out-of-Home Advertising Guidelines

    • Prepayment is required.
    • Late fees will apply for creatives arriving after the specified material due date.
    • TriStar is the exclusive partner through which the Tandem Meetings exhibitors and non-exhibitor industry supporters have the opportunity to book out-of-home marketing. All tactics must be vetted and secured through TriStar.
    • Out-of-home marketing opportunities are subject to availability at time of reservation.
    • Opportunities may not be exclusive to one advertiser.
    • Out-of-home marketing is subject to the terms and conditions set forth by the Tandem Meetings.
    • All out-of-home marketing is subject to the Tandem Meetings and vendor approval. In the event a creative is not approved, the advertiser will be given the opportunity to submit a new creative. There will be no refunds given for non-approved campaigns.
    • Airport advertising tactics will not be secured with the supplier until the following conditions are met:
      • The TriStar Ad Agreement is signed.
      • Full payment for each airport tactic is received by TriStar.
    • Signature confirmation is required to confirm space reservation, in conjunction with a purchase order/insertion order, if applicable.

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