Programmatic Digital Out-of-Home
General Product Information
$42,000.00 – $84,000.00Discover the benefits of true precision with Programmatic Digital Out-of-Home (DOOH) advertising! Data-driven digital ad placements are curated based on predetermined dates surrounding the event. We optimize them for where the audience is most likely to see messaging around the convention center, key hotels, and throughout the host city during different times of the day. This dynamic strategy ensures the best possible brand visibility and ROI.
Product Details
Targeting Includes
- 2 mile radius around the Henry B. Gonzalez Convention Center
- 2 mile radius around San Antonio International Airport
Venue List (Channels)
- Transit/Taxi and Rideshare Top
- Outdoor/Urban Panels
- Transit/Airports
Deadlines
October 29, 2025Ad space/prototype/paymentNovember 5, 2025Ad materials due*Prepayment is required.
Campaign Period
Ads will be displayed from December 4–17, 2025, during the hours of 6 a.m.–11 p.m.
Advertising Opportunities & Rates
Opportunity
Rate
Elite
- Up to 1,066,667 estimated impressions
$84,000
Premium
- Up to 800,000 estimated impressions
$63,000
Basic
- Up to 533,333 estimated impressions
$42,000
Programmatic Special Notes
- Screen inventory presented is subject to availability and media owner creative approval.
- Pricing is based on available inventory and will be confirmed at point of sale.
- Screen count and venues are all possible locations where ads can run based on campaign targeting.
- Impressions are estimated and not guaranteed.
Special Notes
- Prepayment is required.
- Late fees will apply for creatives arriving after the specified material due date.
- TriStar is the exclusive partner through which 2025 SABCS exhibitors and non-exhibitor industry supporters have the opportunity to book out-of-home marketing. All tactics must be vetted and secured through TriStar.
- Out-of-home marketing opportunities are subject to availability at time of reservation.
- Opportunities may not be exclusive to one advertiser.
- Out-of-home marketing is subject to the terms and conditions set forth by SABCS.
- All out-of-home marketing is subject to SABCS and vendor approval. In the event a creative is not approved, the advertiser will be given the opportunity to submit a new creative. There will be no refunds given for non-approved campaigns.
- See Terms and Conditions for additional information.
Explore More Products
To reserve advertising space and learn more about this year’s product offerings, contact
Melanie Holt
Senior Media Strategist
[email protected]
913.491.4200 ext. 487
For advertising specifications and
material submissions:
Cyndy Galate
Senior Project Manager
[email protected]
913.491.4200 ext. 455
Becca Price
Digital Ad Operations Manager
[email protected]
913.491.4200 ext. 219
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